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 discover aveda



the art and science of pure flower and plant essences is the core of aveda. our beauty products are alive with the life force of plants, and contain pure essential oils. our solutions are so powerful we call them purescriptions™. while we specialize in hair care, we offer other plant-based products—skin care, makeup, pure-fume™, aromas and lifestyle—that are all professionally developed, clinically tested, and go to exceptional lengths to be respectful of the earth. our professional network, nearly 7,000 salons and spas worldwide, shares our commitment. ever since a hairdresser founded aveda in 1978, our products have been harvested with respect for the earth, in harmony with the web of life.

aveda: connecting beauty, environment and well-being.




Mission
Our mission at Aveda is to care for the world we live in, from the products we make to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty, but around the world.





Heritage
5,000 Years of Results Our earliest roots lie in Ayurveda, the Indian healing tradition based on the knowledge of life and the interconnectedness of all things. It has proven, over 5,000 years, that treating the whole person leads to greater balance and well-being, so we consider the effects of our products not only on hair or skin, but on body, mind and emotion.




Acting Responsibly
We believe there is no responsible alternative to doing business other than through the pursuit of environmental sustainability and this belief guides every decision we make. We find inspiration for doing so in nature and believe that nature is not merely something to be cherished and protected, but also should be emulated as a model of sustainability. We also believe that profit and environmental responsibility will increasingly work together as more industries find out that "nature works" for both sustainability and the bottom-line.




Ingredients
Our Green Ingredient Promise at Aveda, we continually strive to increase our use of naturally derived ingredients, i.e. those in which more than 50% of the molecule comes from a plant, non-petroleum mineral, or other natural source, like water. We set other standards for use, too, like avoiding certain types of processing.




Be the Change
Breast Cancer Awareness
Aveda cares about those affected by breast cancer, so we donate $4 from the sale of each special-edition Pink Ribbon Hand Relief™ product, up to a maximum of $270,000, to the Breast Cancer Research Foundation® to support cruelty-free research. The foundation is an independent, not-for-profit organization founded in 1993 by Evelyn H. Lauder, dedicated to funding clinical and genetic breast cancer research at medical institutions worldwide.



Improving lives is a gift
Our 4 years of buying paper from Nepal* for our gift sets have made a huge difference to families there. We've increased our purchase from 129,900 sheets to 339,050. So we're helping support nearly 1,000 full-time and 2,800 part-time papermakers. That means almost 1,000 families can buy food and clothing, fix a leaky roof, send their children to school. Fewer fathers need to leave home to find work. Protecting 34,000 acres of forest also fights climate change. This is a gift for all of us.


source: http://www.aveda.com/discover/index.tmpl


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ph: 586.566.0110
50688 Schoenherr Road  |  Shelby Township, MI 48315

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